Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
The post SearchCap: Dynamic search ads, Google Keyword Planner & e-commerce SEO appeared first on Search Engine Land.
Query matching set to improve over several months.
The post Google says Dynamic Search Ad targeting will soon get better appeared first on Search Engine Land.
Thanks to smartphones and click-to-call, consumers are responding to digital marketing by calling businesses by the billions. This guide from DialogTech will explain why call conversions have become so important to the success of digital marketing and introduce you to call attribution software – what it is, how it works, and its benefits for digital […]
The post Learn how to drive more conversions with “The Digital Marketer’s Guide to Call Attribution” appeared first on Search Engine Land.
Technical glitches and close variants (sometimes) come to Keyword Planner
The post What the heck is going on with Google Keyword Planner? appeared first on Search Engine Land.