May 31, 2017

SearchCap: Google’s latest Smart Bidding option, Zaha Hadid Google Doodle & more

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

The post SearchCap: Google’s latest Smart Bidding option, Zaha Hadid Google Doodle & more appeared first on Search Engine Land.

May 31, 2017

7 great reasons to attend SMX Advanced in 2 weeks

Search Engine Land’s SMX Advanced is just 2 weeks away. Don’t miss your only opportunity this year to attend the conference designed for experienced SEOs and SEMs! Fewer than 150 tickets are remaining. Register now! Here are 7 reasons you should attend: Start with a deep dive. Attend a pre-conference workshop. Choose from full-day, rock-star […]

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May 31, 2017

Google adds Maximize Conversions automated bid strategy in AdWords

The newest Smart Bidding option aims to increase conversion volume and will spend a campaign's daily budget in pursuit of that goal.

The post Google adds Maximize Conversions automated bid strategy in AdWords appeared first on Search Engine Land.

May 31, 2017

Google’s latest search update gives art lovers a deeper dive into the masterpieces

Google's Search team worked with its Arts and Culture team to improve art-related searches and create a new Street View feature for art museums.

The post Google’s latest search update gives art lovers a deeper dive into the masterpieces appeared first on Search Engine Land.