A Search Marketer’s Guide To Becoming An Excel Power User

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Start here to fine-tune your marketing analytics skills using Microsoft Excel and similar functions in Google Spreadsheets to build custom reports and executive marketing dashboards. Plus, find tips to integrate your data from Google Analytics, Google Webmaster Tools, related APIs and other search marketing platforms into custom reporting dashboards.

Getting Started: Build Your Excel Skills

Search marketers dealing with big data sets live and breathe in spreadsheets and charts. Use these Excel tutorials, tips and macros to power-boost your productivity with SEO and SEM related tasks.

 General Excel Skills For Search Marketers

See Also: Beginner Excel for SEM Series:

Using Excel for SEO, Keyword Research and Content Marketing

Using Excel To Manage Search Advertising Campaigns

See Also: Google AdWords Scripts & Google Spreadsheets:

Using Excel With Google Webmaster Tools

Using Excel With Google Analytics

Advanced Excel Skills for Search Marketers

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Begin Building Custom Marketing & Reporting Dashboards

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