Google has stopped using authorship completely, even for in-depth articles

google-authorship-content-writing5-ss-1920

Gary Illyes, Google’s webmaster tends analyst, said at SMX Advanced that Google has completely stopped using authorship markup, even for use with in-depth articles.

But didn’t Google stop using authorship in August 2014? Yes they did but Google did keep using them for in-depth articles.

Up until October 2015, Google recommended that you keep authorship on your pages but that advice now seems to be out the window.

Gary Illys clearly said Google does not use authorship “at all.” He added, “we fixed that problem,” meaning the need for Google to use authorship.

Danny Sullivan, founding editor of Search Engine Land, asked how does Google know who wrote an article. Gary replied that Google knows by “reading” the content.

The post Google has stopped using authorship completely, even for in-depth articles appeared first on Search Engine Land.