Today, the average enterprise manages more than 300 social media accounts and more than a half-million social media posts by users on branded pages — but not all of this activity is positive.
There has been a sevenfold increase in spam messages. The number of unauthorized social media accounts has skyrocketed. Social media management costs have grown nearly threefold as brands attempt to get a handle on this explosion in social content.
Join us on Tuesday, March 1, for this webcast, and learn how can you maximize the effectiveness of your social media program and protect your brand. Our panel of seasoned social media professionals will share best practices and tips from brands including Intel, Thomson Reuters and others.
Register now for “8-Step Road Map to a World-Class Social Media Governance Program,” produced by our sister site, Digital Marketing Depot, and sponsored by Proofpoint.