Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
Filter out repeat visits to a conversion page from the same device with an update to the AdWords conversion tag.
Report from Borrell Associates argues “marketing services” spending in US is much larger than advertising.
Columnist Brian Harnish explains how you can streamline your workload and improve client relations through education, planning and communication.
Former Googler Daniel Gilbert shares an AdWords Script which will scan your account to identify some of the most common AdWords mistakes.
Columnist Adam Dorfman notes that people are changing the way they search in response to new technologies and the proliferation of smartphones. What can advertisers and SEOs do to keep up?
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SEM / Paid Search
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