SearchCap: Apple news, successful PPC managers & technical SEO


Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

From Search Engine Land:

  • Apple brings Siri to Mac, new exposure for non-Google search engines
    Jun 13, 2016 by Danny Sullivan
    Soon, you will finally be able to search the web from your Mac desktop — and Google won’t be a default provider.
  • SocialPro is one week away — Register today!
    Jun 13, 2016 by Chris Sherman
    Marketing Land’s SocialPro, the only conference focused on sharing real, proven social media marketing tactics from working professionals.
  • 12 things successful PPC managers do in the morning
    Jun 13, 2016 by Pauline Jakober
    How can you ensure success for your PPC campaigns? Columnist Pauline Jakober believes it’s all about learning good habits and describes her agency’s daily morning routine.
  • The role technical SEO should play: It’s makeup
    Jun 13, 2016 by Clayburn Griffin
    Columnist Clayburn Griffin argues that while technical SEO can make your site more attractive to search engines, it can only go so far. Once you’ve implemented your technical optimizations, you still need to have something of substance to best your competitors.
  • 2 strategic opportunities for local service area businesses
    Jun 13, 2016 by Corey Barnett
    Are you having a hard time ranking in Google’s local results as a service area business? If so, columnist Corey Barnett has some ideas for how to improve your visibility.
  • Why should you enter the 2016 Search Engine Land Awards?
    Jun 13, 2016 by Search Engine Land
    Perhaps the real question is, why wouldn’t you enter? For the second annual “Landy Awards,” we’ve added more categories to highlight campaigns in various sectors of SEO and SEM, plus new team awards for both agencies and in-house search marketers.

Recent Headlines From Marketing Land, Our Sister Site Dedicated To Internet Marketing:

Search News From Around The Web:

Search Marketing


SEM / Paid Search


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