Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
Even with all the competition online, local businesses can still stand out using creative content to attract new customers. Columnist Will Scott explains.
Columnist Derek Edmond reminds us that sometimes we get so busy with the execution of ongoing SEO tactics that we forget to step back and review the actual content experience competitors have to offer.
Former Googler Daniel Gilbert shares another script from the Brainlabs team that will look at your search query data to reveal performance insights.
Google will soon kill off the emoji characters from showing up in their desktop search results.
Apple finally confirms they have a web crawler, primarily used for Siri and Spotlight Suggestions.
After months of testing, Google has released the new Search Analytics report within Google Webmaster Tools – take it for a deep dive.
Local & Maps
SEM / Paid Search
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