Below is what happened in search today, as reported on Search Engine Land and from other places across the Web.
Getting traffic from paid advertising and social sites is wonderful — but not if it results in the neglect of your organic efforts, argues columnist Kristine Schachinger.
Bad timing: Google’s Index Status report had a bug that showed a drop in index counts around the same time Google updated their index estimation formula.
While Google has been quiet on the link penalty side, Yandex — the largest Russian search engine — has issued widespread link penalties on several hundred sites.
They updated keyword research tool also offers bid and budget estimating.
Finding the right balance between personalization and privacy.
Social media is not just funny memes or signing off with a trending hashtag. The evolution of social media has opened up a Pandora’s box for marketing practitioners including: optimizing content for maximum social distribution; managing platform fragmentation beyond Facebook, Twitter, and LinkedIn; obtaining tangible data to justify investment in social media; implementing real-time marketing […]
Local & Maps
SEM / Paid Search
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