Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
Bing announced a large maps update today, where they have added hundreds of Streetside images, 3D city images and new high resolution aerial images. Bing Maps now has over a 100 cities that support Streetside imagery available across America. The images are available in these cities: Alameda County, CA Fresno, CA Richmond, VA, Anaheim, CA […]
Google wants everyone to secure their websites, to make the browsing experience on the web safer for everyone. Google has even gone so far as to say that sites that implement HTTPS — adding an SSL 2048-bit key certificate on your site — will give it a minor ranking boost. What’s not to like about […]
How much money is Google making in mobile search? There have been various analyst estimates for some time. However now we can do the calculation with greater accuracy. Last week the IAB released an updated report on global mobile advertising revenue. The trade association said that worldwide mobile ad revenues were $19.3 billion, representing 92 […]
While emails can’t directly impact search engine rankings, smart marketers can use email campaigns to further their SEO initiatives.
Google announced on Google+ that they are rolling out a new bulk editing feature within the AdWords console. The new tool enables you to update your settings across your campaigns in a more efficient manner. The features in this tool include: Filter for campaigns targeting a specific location Update multiple campaigns with a new targeted […]
Paid search has made it easier than ever to demonstrate the value of advertising, allowing us to rethink our methods for measuring ROI.
Google is rolling out a new Conversions for Optimization setting in AdWords over the next couple of weeks that isolates a conversion action for reporting and bid automation. With the Conversions for Optimization setting enabled, you’ll now be able to set bid strategies for specific conversion actions. For example, if you’re tracking catalog downloads and […]
Local & Maps
SEM / Paid Search