Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
What’s in a redirect? Columnist Patrick Stox provides a primer on redirects, showing why this critical technical SEO task can often trip up even the most experienced SEO experts.
A short-lived blog post indicates useful changes are coming to help advertisers analyze Quality Scores in their accounts.
Columnist Janet Driscoll Miller discusses some of the top challenges SEOs are facing today and outlines why an SEO strategy has to be a living document that changes based on search trends and algorithm updates.
Local & Maps
SEM / Paid Search
The post SearchCap: Google AdWords Quality Score metrics, redirects & SEO challenges appeared first on Search Engine Land.