Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
Google acknowledged the suspected update but says there is nothing webmasters can do to fix their sites if they dropped in rankings.
Track and optimize to custom metrics tailored to your goals at all levels of your campaigns.
Google is yet again testing an even more curved design for its search results pages.
Contributor Dianna Huff explains that blending website data, smart online and proven offline marketing tricks of the trade will generate new leads and sales inquiries for small businesses.
The Zurich-based company employs machine learning to predict which consumers might be appropriate for a given set of terms.
Perkin accidentally discovered mauveine, the first synthetic dye, while cleaning out a beaker after an unsuccessful science experiment.
Advertisers can also now get view-through conversion data.
Earlier this year, Facebook broke some bad news. Organic reach is officially being choked, making it harder for brands to reach the audiences they’ve worked so hard to build. Because of this, I believe marketers will look to SEM (search engine marketing) to recapture lost attention. The problem is, there’s already so much competition. How […]
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