Below is what happened in search today, as reported on Search Engine Land and from other places across the Web.
Google announced a new ranking boost for App Indexing, as well as a new iOS indexing protocol and Search Console features.
Columnist Pratik Dholakiya discusses common SEO mistakes that could be costing you traffic and explains what to do about them.
Metrics are necessary, but looking at them in isolation can be misleading. Columnist Chris Liversidge shows how combining metrics can give you better context.
Google VP Brad Bender says the new tool – which includes details like interests, locations and device usage – is currently rolling out.
Experiencing performance issues with AdWords that you can’t explain? Columnist Christi Olson recommends checking your Flexible Bid Strategy statuses.
Yesterday Google held its Nexus and Android hardware release party. Most of the attention and coverage was focused on the devices introduced: the Nexus 5X and 6P phones, the Pixel C Android tablet and various Chromecast devices. However there was also a discussion or reintroduction of features associated with the “Marshmallow” update to Android OS. […]
Does Google dislike The Daily Show? Why is it showing a negative description of the popular late night show?
After years of Google News requiring URLs to contain 3-digits, Google has finally dropped that requirement.
Columnist Andrew Dennis reminds us that the foundation of any successful link building campaign is a strong and open relationship between client and agency.
Google clarifies the URL removal tool through new language in the Google Search Console.
Google’s First Click Free program drops user access requirements from 5 to 3 free clicks.
Nearly 60% of marketers are not fully utilizing their marketing technologies, according to a recent study. Selecting and on-boarding the systems that promise to deliver exceptional customer experiences is just the beginning; rubber meets road when the organisation, people and culture are aligned to effectively apply them. Continue on the journey of achieving the full potential […]
Industry
Local & Maps
Searching
SEO
SEM / Paid Search
Search Marketing
The post SearchCap: Google App Indexing API Boost, AdWords Audience Insights & Google News SEO appeared first on Search Engine Land.