Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
International restaurant search provider Zomato has acquired Urbanspoon from IAC for between $50 and $60 million in cash. Zomato was founded in India in 2008 but now operates in more than 20 countries and 130 cities globally. Urbanspoon content will be incorporated into Zomato and the Urbanspoon brand will go away after a short transition period. […]
Why hasn’t Google provided the correct answer for the Super Bowl start time when year-after-year, it has been an issue for them?
Change effecting top line ads said to boost click-through rates.
The time has come for brands to have a mobile paid search strategy in place. Columnist Susan Waldes suggests that businesses begin with tiny steps.
“Customers first.” A simple concept and the North Star of modern marketing. But implementing systems and operations that deliver brilliant customer experiences in a fragmented technology environment and legacy-steeped organizations is tricky. MarTech: The Marketing Tech Conference tackles the issues head on. Hear from marketers harnessing the power of technology to produce exceptional customer experiences […]
Google Translate to soon offer real-time translation between two people, much like the Microsoft Skype translation demo we saw months ago.
The irony here is almost too obvious to mention: an entity dedicated to monitoring the potential “chilling effects” of DMCA takedown notices is censoring itself. Chillingeffects.org has now removed itself from search results, making those notices harder to find. Chillingeffects.org was created in roughly 2001 as an academic and public resource to monitor and record potentially improper DMCA requests. […]
Columnist Myles Anderson shares key stats from BrightLocal’s most recent annual SMB Internet Marketing Survey.
As Google prepares to get into the car insurance business, those search results will get a shake up seen in other verticals
Local & Maps
SEM / Paid Search
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