Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
The new bulk IDFA/advertising ID upload feature helps developers try to re-engage users on iOS and Android devices.
Over 500 search marketers gathered at Google last week for a revival of its annual Google Dance celebration offering food, drinks, fun and knowledge.
Columnist Myles Anderson takes a look at what consumers in different age groups are looking for when it comes to local business websites. Local SEO practitioners, take note!
What role should keyword research play in your search marketing strategy? A very important one, argued SMX West speaker Tony Verre. Contributor Casie Gillette recaps Verre’s tips from last week’s conference.
Google is now experimenting with click to call on the organic side. They’ve done this with ads and local before.
At Bing, we’re building a platform that gives people “knowledge for doing” in a more natural, predictive and personal way. It’s the intelligence that spans not just across Microsoft products but across platforms and across partners. Bing Network connects you to the moments that matter by being in the products people use every […]
Experimental feature allows local businesses to promote specific content, which can be shared directly from the “card carousel.”
A local business has been spotted using the equivalent of Candidate Cards to add content directly into Google’s search results.
Local & Maps
SEM / Paid Search
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