Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
The Grantspro program offers non-profits up to $10,000 per month in search advertising grants.
A step-by-step look at getting more granular estimates from Keyword Planner.
Columnist Patrick Stox believes that fixing historical redirects is often an easy way to achieve some quick wins, and this column shows you how to do just that using the Wayback Machine CDX Server API.
Need to update your ad copy in light of recent AdWords changes? Columnist Jason Puckett explains his process for rolling out AdWords expanded text ads.
Columnist Janet Driscoll Miller explains why you might not be accurately accounting for organic search referrals since the upgrade to Universal Analytics — and details how to fix this issue.
For agencies ready to go big-time or enterprises interested in putting SEO work out for bid, columnist Clay Cazier documents the top questions that appear in SEO RFPs.
Designed by Sophie Diao, “The Neverending Story” doodle was inspired by artwork from the book’s original edition.
Local & Maps
SEM / Paid Search
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