SearchCap: Google Kicks Emojis, Google Video Search Broken & Google’s Update

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

From Search Engine Land:

• Google Sending Searchers To Nonexistent Videos
  

  Can’t find that video that Google listed in your results? It’s not you. It’s Google.

• Why Don’t My Leads Convert? – June 30 Webcast
  

  Ideas from Sales and Marketing – Together

• How The 100 User Model Can Change Your Approach To On-Page SEO
  

  User experience has become increasingly important as a ranking factor in search, but how can you measure something that’s seemingly so subjective? Columnist Eric Enge offers up his method.

• Local Content Silos: The Secret To Local Search Success
  

  Wondering how your multi-location business can achieve visibility in local search? Columnist Greg Gifford has the answer.

• The Best Performing Search Media For Your Business’ Marketing Strategy
  

  Columnist and Local Search Association VP Wesley Young shares data that takes a look at 50 business categories and how they perform in a variety of marketing media including search engines, directories, review sites and social media.

• Report: Last Week’s Google Update Benefited News & Magazine Web Sites
  

  Maybe the Google Trends update from last week is also used in Google’s latest algorithmic update from last week? New SearchMetrics report shares some data around that.

• Google Finally Drops Emojis From Search Results Listings Page
  

  As expected, Google has finally removed the emoji characters from their desktop and mobile search results pages.

• MarTech Europe: Where IT & Marketing Converge – Registration Open
  

  Join marketing technologists, digital masterminds and other innovators at MarTech, the only forum to discuss and share innovative strategies within technology-infused marketing. MarTech: The Marketing Tech Conference is expanding into Europe, and will take place in London 20-21 October. MarTech is your forum to meet other key decision makers in marketing, digital and IT. Register […]

• Father’s Day 2015 Google Logo Follows Same Style As This Year’s Mother’s Day Logo
  

  Doodler Olivia Huynh says she chose the watercolor texture because she believes there is something comforting and familiar about it.

Recent Headlines From Marketing Land, Our Sister Site Dedicated To Internet Marketing:

• Vodka Brand’s Online Game Encourages Players to #DropThatBeat At The Right Moment
• Facebook Is Catching Up To YouTube In Video Advertising Arms Race
• About.com Launches Sponsored Content Studio For Native Ads
• Google Offers Olive Branch To Journalists & News Publications With Launch Of Google News Lab
• Twitter Hires CEO Search Firm, Rules Out Jack Dorsey As Dick Costolo’s Replacement
• Report: Global Internet Ad Spend To Overtake Traditional TV By 2020
• 5 Reasons Marketers Fail With Data
• Everything PPC Advertisers Want To Know About LinkedIn Ads – Part 1
• MarTech Europe: Where IT & Marketing Converge – Registration Open
• Up Close With Twitter’s New Product Pages & Collections For Shopping

Search News From Around The Web:

Industry

• Google treats staff to festival weekend, Independent.ie

Link Building

• Link to me and see how much I will like you, Cornwall SEO

Searching

• Through the Google lens: Search trends June 12-18, Official Google Blog
• USA advances in Women’s World Cup – Bing brings you the action, correctly predicts all six group round winners, Bing Search Blog
• Google Answers: JavaScript Issues & Short/Sweet, Search Engine Roundtable

SEO

• Google: Your Search Spam May Come To Bite You Years Later, Search Engine Roundtable
• How Google May Classify Sites as Low Quality Sites, SEO By The Sea
• How Google Uses Clicks in Search Results, According to Google, The SEM Post
• How to Not Embarrass Yourself with International SEO, SEMrush Blog
• Internal 301 redirection issues – How to find, resolve and fix them, SiteVisibility
• Red Herring Rankings: Why SEOs Shouldn’t Equate Them With Performance, SEMrush Blog

Search Marketing

• The Day After: 11 Things to Do After You Publish a Post, quicksprout.com

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