Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
Are you using Smart Lists in your remarketing efforts? Columnist Rebekah Schelfhout believes you should consider doing so if you’re not already.
Columnist Julie Joyce explains why copying your competitors’ link profile might do more harm than good.
So you’ve built great content, but how can you take it to the next level to boost your visibility and attract more links? Columnist Eric Enge recommends partnerships.
Google seems to have made an update to their local search ranking factors, where many local SEO experts and reporters are noticing major shifts in the local results.
After becoming the first U.S. woman in space, Ride went on to be a writer, educator and founding member of the Sally Ride Science program.
The pressure is on today’s digital marketers, as responsibility for investing in the right software to more effectively manage customer data shifts to the marketing organization. It’s not enough anymore to be creative; you need to combine the art of marketing with the science of technology to automate marketing campaigns and achieve business goals. But […]
Columnist Wesley Young notes that, according to recent survey by the Local Search Association, search engine optimization (SEO) is one of the greatest areas of concern for small and medium-sized businesses.
Local & Maps
SEM / Paid Search
The post SearchCap: Google Local Algorithm Change, Sally Ride Doodle & Link Building appeared first on Search Engine Land.