Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
Most advertisers won’t be affected, but all should review to ensure compliance in the new year.
Home services professionals are no longer featured in the search results with the newest ad version.
Google’s default settings often aren’t as advantageous as one might think. Columnist Aaron Slusky explains which settings you may want to change.
How difficult is it to master the SEO basics? According to columnist Stephan Spencer, it’s child’s play!
The ads autoplay shortly after the search results load, taking over most of the screen on desktop.
In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have and more. World’s Largest Android Marshmallow Mosaic: Leaf Plows In Mountain View, California: Source: Google+ Matt Cutts With […]
Give your business the gift of local optimization this holiday season with columnist Marcus Miller’s Local SEO Advent Calendar!
Does Google use click data for local rankings? A new post by a Googler said so, but it was then quickly edited to remove those details.
Was it a bug or a feature change? Google no longer shows local data in the main search results snippets.
Social marketing teams and budgets have grown, and tools and channels have proliferated, increasing the importance of measuring the ROI of social media marketing for the majority of brands. It’s critical for any company that wishes to be strategically smart on social to know the impact of its social marketing activities. This handbook from Falcon […]
SEM / Paid Search
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