Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
Depending on your viewpoint, Groupon’s new Pages offering is either a helpful new tool for local business owners or a bid by the company for more search exposure and a new way to gain sales leads. Indeed, it probably qualifies as both. Groupon stresses Pages’ value for business owners (SEO, reputation, social engagement) but there are […]
You invest a lot of time into your paid search campaigns, but how much is spent on refreshing your ad copy? Columnist Frederick Vallaeys, along with his guest David Greenbaum, discuss how to overcome ad fatigue for maximum impact.
In July, Google began labeling the mobile search results that had results from Flash enabled sites with mobile warnings. The warning cautioned mobile users from clicking to the site, by showing a notice that reads: “Uses Flash. May not work on your device. Try anyway | Learn more.” That warning is rolling out to more […]
Large, multi-location businesses are poised for local search success, yet it often eludes them. Contributor Jared Del Prete provides some solutions to common roadblocks.
Google announced a new feature available in Google Webmaster Tools this morning for tracking your mobile usability issues. The new report is named the Mobile Usability report and it is available at google.com/webmasters/tools/mobile-usability within Google Webmaster Tools. The tool will show you common usability issues with your mobile site, so that you can fix them […]
Local & Maps
SEM / Paid Search
The post SearchCap: Google Mobile Usability Reporting, Flash Warnings Expand & Groupon Pages appeared first on Search Engine Land.