Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
From Search Engine Land:
- Google: Penguin Refresh May Come As Early As Next Week
Google’s Gary Illyes, Webmaster Trends Analyst and Search Quality Engineer, said at Search Marketing Expo East that Google may be launching a Penguin algorithm refresh sometime next week. This is not just a refresh, but a large re-write of the algorithm that took Google almost a full year to release. Of course, it may not […]
- Bing: No Plans To Give Ranking Boost For HTTPS
At Search Marketing Expo, Bing’s Vincent Wehren, the Lead Program Manager for Bing Webmaster Tools, said they have no plans on ever giving a ranking boost to websites that switch to HTTPS. In August, Google began giving sites that use HTTPS a ranking boost as a bit of an incentive to webmasters for helping secure […]
- Celeb Lawyer To Google: Block Nudes Or Pay $100 Million
As reported by several media outlets, an LA-based attorney representing “over a dozen female celebrities” whose photos were hacked and stolen in the recent iCloud nude photo scandal has threatened Google with $100 million in damages if the company doesn’t immediately block or remove the celebrities’ images. The lawyer, Martin Singer, sent a demand letter […]
- Avoiding SEO Pitfalls During Conversion Rate Optimization
There are so many benefits to A/B testing your landing pages — just be sure you don’t accidentally damage your SEO efforts!
- Bing Ads Debuts Enhanced Sitelinks In U.S.
Enhanced Sitelinks are now available on Bing Ads in the U.S., and will be rolling out to more global markets through the end of the year. Enhanced Sitelinks offer two additional lines of copy below the link itself. Bing Ads reports that on average, advertisers testing Enhanced Sitelinks saw click-through rates rise 27 percent, without […]
- Lessons From Google@Manchester: You Don’t Need To Be Big To Be Best
Two talks at the annual Google@Manchester conference in the UK this week revealed the light at the end of the tunnel for SMEs everywhere.
- Moz: Google’s New Quick Answer Box Now Showing 98% More Often
According to a Moz tracking study the new formatted quick answers box you find in Google for queries like [what is seo] is showing up 98% more often than a week ago. Overall, general answer boxes, including stock quotes, weather forecasts, box scores and so on are showing up 44% more often. What are direct […]
- To Avoid Liability, Google Limits German News Content To Headlines
German news and magazine publishers are determined, one way or another, to get Google to pay them for their content. They’re not upset about the content appearing in Google News or search. They want it to appear – they just want Google to pay for it. Google doesn’t want to pay. And there’s no U.S.-style “fair use” copyright exception in […]
- SMX East 2014 Day Two Live Blog Coverage
Day two of Search Marketing Expo East is now complete and below is some of the live blog coverage we found throughout the day. BuzzFeed Founder Jonah @Peretti Talks SEO, Social at #SMX, BruceClay.com #SMX Liveblog: 25 Examples of Structured Data You Can Use Now #22a, BruceClay.com #SMX Liveblog: Creating, Testing, Optimizing Paid Search Ads, […]
Recent Headlines From Marketing Land, Our Sister Site Dedicated To Internet Marketing:
Search News From Around The Web:
SEM / Paid Search
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