Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
Webmasters and SEOs need to have a bit more patience, as Google is not releasing the updated Penguin algorithm this year.
Search marketing channels are often both data-driven and siloed, but contributor Andrew Goodman notes that clients don’t necessarily see it that way. To improve performance, he says, we must understand the greater picture.
Columnist and local search expert Joy Hawkins outlines some differences between two of Google’s local/maps services, discussing which might come in handy based on your situation.
In round 3 of our political social targeting series we look at how psychographic targeting will impact paid social during the ongoing presidential campaign and the thousands of undercard races that are about to launch in 2016. For this edition, we tapped the experience of one of our own: Kevin Watterson, who worked in […]
Microsoft released this year’s top Bing searches for celebrities, athletes, news stories and a number of other categories.
Local & Maps
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