Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
Google says Universal App Campaigns are now delivering 50% of app downloads across its network.
Included among the new languages are Swahili and Amharic, two of the most popular African languages.
Sometimes even the smartest SEOs are guilty of missing the forest for the trees. Columnist Tom Demers delves into some common attitudes and behaviors that can prevent your campaigns from reaching their full potential.
Columnist Wesley Young looks at how far consumers are willing to travel to shop at local stores and how to use your store’s location to boost conversion of your marketing campaigns.
Questions and Answers are coming to the Google local listings. Here is how you can manage them as a business owner today.
The changes are related to updates first announced in March in response to an advertiser YouTube boycott.
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Local & Maps
SEM / Paid Search
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