Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
Marketing Land’s Amy Gesenhues interviews Keynote Speaker & NYT Best Selling Author Bill Tancer for a preview of insights he will share about online reviews at SMX West in Silicon Valley, March 4, 2015.
The company’s foray into native advertising will harness intent signals from Bing Ads.
Google Answers now shows action links directing to publishers sites. This was done previous for easter eggs and Google’s own content but now it works for third-party publishers.
Columnist Wesley Young discusses the importance of truly local data in search marketing decisions.
Google clarifies and expands on their reconsideration request documentation for those webmasters who have been hit by a Google manual action.
SEM / Paid Search
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