Below is what happened in search today, as reported on Search Engine Land and from other places across the Web.
Google is offering a beta version of their Google Search app where you can test experimental features and give feedback to Google early on.
Tailor bids to past customers and visitors when they search for products on Google.
Columnist Jayson DeMers summarizes key takeaways from Searchmetrics’ first-ever Mobile Ranking Factors report.
With the holiday season looming, assessing the scope for effective SEO link building projects is top of mind for most SEOs. Columnist Chris Liversidge discusses how you can maximize your backlink gain this winter.
See how you stack up against your peers and win an all-expense-paid trip to Marketing Land’s SocialPro 2015 and your choice of an Apple iPad Mini, an Xbox One or a Sony PlayStation 4.
Local & Maps
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