Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
Multi-perspective answers is another example of how Bing is using artificial intelligence to inform richer search results.
Contributor Eric Enge offers an insightful case study on the positive effects SEO-focused content created by local influencers can have on driving targeted traffic.
Contributor Ryan Shelley explains that technical SEO is more important than ever — but for long-term ranking success, understanding how Google processes data is key.
The Search Console UX team shares how user feedback played a role in the evolution of the new version.
Less than a year after launching this feature, Google has removed the shortcuts offering quick answers on weather, sports & entertainment info.
The platform is steadily enhancing its advertising offerings.
Sometimes Bing Ads is the forgotten stepchild of PPC. The reasons probably trace back to when Bing Ads was very hard to manage and provided very little opportunity for the effort invested, but times have changed. With now more market share and easier tools to manage them, Bing Ads can be a lucrative opportunity for […]
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