Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
For those in the online retail space, columnist Julian Connors shares his advice for making your e-commerce website SEO-friendly.
YouTube will also air live coverage of the elections starting at 7:00 p.m. ET on November 8.
Up to $35 billion of co-op funds go unused every year. Wesley Young of the LSA takes a look at trends in the use of co-op funds, challenges and threats arising from digital media and opportunities to make co-op work for you.
Testing an expansion of Shopping Ads on YouTube.
Columnist Lydia Jorden discusses ways to stay competitive in local search during the holidays, when competition for positioning gets particularly intense.
Samsung said it will be making more AI acquisitions as it plays catch-up with Google and others.
The US 2016 Election Day reminder doodle surfaces Google’s voter registration tool that helps searchers find local polling locations.
Whether you’re a beginner or a paid search pro, it’s not too late to improve your Google Shopping campaigns in time for the holidays. Join us for this November 10 webcast and learn how to optimize for search success with Google Shopping ads. Our expert panel will discuss: how to create “quick wins” in your […]
With so many business structure possibilities, it can be particularly complicated to consolidate content across departments, especially if it’s created in isolation. Internal structure can therefore dictate content efficiency, and decentralized structures can, in turn, spawn duplicate, overlapping or conflicting content. What is cannibalization? Cannibalization is a term coined by the digital community to refer […]
SEM / Paid Search
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