SearchCap: Halloween, Google Tax In Spain & AdWords Features

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

From Search Engine Land:

  • Following Germany’s Lead Spain Passes Misguided “Google Tax” Anti-Piracy Law

    Given the saga of Germany’s ill-conceived and poorly implemented “ancillary copyright law” one would have thought that another European government wouldn’t immediately duplicate the mistake. But that’s exactly what’s happened in Spain. Spanish newspaper publishers, hoping to turn Google into a source of compulsory licensing revenue, worked to pass a new law that imposes strict fines for the […]

  • New Google AdWords “Automated Extensions” Report Rolling Out

    First, what are “automated extensions”? This is the new term for what were once known as “annotations” — Consumer Ratings and Seller Ratings which automatically populate in AdWords ads. Google said it is retiring the use of “annotations” and replacing it with “automated extensions.” Reporting and Help Center documentation will reflect this change. In the same […]

  • Search In Pics: World Series Game, Penguin Office & Halloween At Google

    In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have, and more. The Google Penguin Office: Source: Google+ Google’s Timothy Jordan Gets Androidified: Source: Google+ Google’s Head Of […]

  • Google Enables Multiple AdWords Account Logins

    Hear that? That is the communal sigh of relief echoing throughout the paid search world. The days of having several browsers open in order to manage multiple AdWords accounts simultaneously are finally over. Google announced a new workflow that allows you to switch between Google accounts without having to log out and log in again. […]

  • Recharge Your Remarketing With 5 Tips For Q4

    Columnist Eric Couch discusses his love of remarketing, complete with tips to improve your own performance this holiday season.

  • Halloween Google Logos: Doodle Team Scares Up Six Different Designs For Today’s Homepage

    Today’s Google homepage is ready for Halloween, dressed up with six different GIFs to mark the holiday. Also known as All Hallows Eve and All Saints Eve, Halloween has been around throughout the ages, with its beginnings often credited to the Celts who celebrated the day to mark the end of their Harvest season. Tonight, […]

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