Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
Take the SEMPO survey and win access to SMX West and other excellent SEM-related prizes. Oh, and you’ll also help out the industry as a whole.
On a tight timetable, Point It managed to execute successful, targeted campaigns to support a product launch on the US Microsoft Store.
Want to create search ads that stand out from the crowd? Columnist Pauline Jakober explains how a thorough examination of your business and its customers can help you create original and engaging ads.
Columnist Andrew Shotland shares some common problems that occur during site migrations to HTTPS and explains the importance of updating your citations.
Google is celebrating Halloween by replacing its logo with an interactive game filled with ghosts and a magic cat.
Managing the volume of marketing content that needs to be created, distributed, analyzed, and managed has become complicated, time consuming, and costly for many organizations. A crowded field of content marketing tools has emerged to help brand marketers automate their content marketing strategies and tactics. Marketing Land’s all new “Content Marketing Tools: A Marketer’s Guide” […]
Local & Maps
SEM / Paid Search