SearchCap: The Day In Search, December 9, 2013

scap240pxBelow is what happened in search today, as reported on Search Engine Land and from other places across the web.

From Search Engine Land:

  • Google’s Matt Cutts: Link Spamming Google For A Specific Time Period? Then Mass Disavow Those Links. In a recent video released by Matt Cutts, Google’s head of search spam, Matt answered the question, “How can a site recover from a period of spamming links?” The example given was when Interflora was penalized by Google for buying links and only was penalized for 11 days. The question was, how can a site […]
  • Following Android Refresh, Bing Intros New iPad Experience Last week, Bing refreshed its Android app. Today, Bing announced an upgrade of its app for the iPad. The primary driver of the redesign was iOS 7 and the aesthetics of the new Bing app are intended to match the new Apple OS. One of the most promoted new features, as on the Android app, […]
  • Google Debuts +Post Ads: Lets Brands Turn Google+ Content Into Ads On GDN Google has introduced its first monetization effort for its social networking platform, Google+. Rather than running ads directly within the platform, Google has announced a new ad unit called +Post ads, which allow brands to turn their Google+ content into expandable display ads. Those ads can then run across the Google Display Network. Brands can […]
  • 99 Zingers – Tips That Will Challenge Your Digital Marketing Beliefs I love using short, one-line zinger phrases to communicate key points about any given topic, and SEO is no exception. I have accumulated tons of these and decided to compile them into a single post! To supplement my list, I posted on Google+ to crowdsource more of them; for each of those provided to me, […]
  • 8 Tips For Planning Your Small Business’ 2014 Marketing Strategy While the holiday season is undoubtedly a busy period for small business owners, it’s important to set aside time to plan your marketing strategy for the year ahead. How will you continue to maintain and grow your business in 2014? What plans do you have to keep your business on track and stay ahead of […]
  • Grace Hopper Honored With Google Logo To Mark The Computer Scientist’s 107th Birthday Not only a pioneer in the field of computer programming, Grace Hopper was the oldest active-duty commissioned officer in the US Navy at the time of her retirement. While serving in the Navy Reserves, Hopper was one of the original programmers of the Harvard Mark I computer and is credited with developing the first compiler […]
  • Google News Reader Is Updated For Android & iOS, With Customized Settings & Added Desktop Features Google is updating the look and feel of its News reader on Android and iOS devices, as well as adding a few new features. According to the announcement, the new Google News reader for Android and iOS offers three new customized settings: the option to change the theme from light to dark, reduce or increase […]
  • Check Out the All New SMX West Agenda – Register Now & Save $300 Search Engine Land’s SMX West returns to San Jose in March with need-to-know tactics and high-level networking for digital marketers. The agenda features 60 sessions, keynotes and clinics on paid search, SEO, social media marketing, mobile search and more. Whether you’re a digital marketing veteran or just getting started, SMX West agenda has skill level […]

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