Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
Contributor Mark Traphagen recaps a session from SMX West 2015 on how to create link-worthy content.
Bing is so confident in some of their search results that they will remove the pagination to additional search result pages.
After Yahoo lost some Firefox users to Google, Yahoo begins notifying these users to switch back to Yahoo Search as their default search provider in Firefox.
When it comes to search engine optimization, only one website can win the battle for top spot. Columnist Jim Yu argues that winning this battle means relying on machine learning to analyze and interpret data.
Local & Maps
SEM / Paid Search
The post SearchCap: Yahoo Messaging Firefox Users, Bing Drops Pagination & Machine Learning appeared first on Search Engine Land.