For its first doodle of the year, Google is celebrating the 41st anniversary of the discovery of “The Mountain of Butterflies” when a research team located millions of Monarch butterflies that had migrated to Mexico’s easternmost Sierra Madre Mountains.
According to the Google Doodle Blog, a group of Canadian zoologist led by Fred Urquhart in 1975 “unlocked one of nature’s most beautiful mysteries: the overwintering of the monarch butterfly” after a decades-long search involving thousands of volunteers and spanning an entire continent.
“They swirled through the air like autumn leaves,” said Urquhart after his first visit, “carpet[ing] the ground in their flaming myriads on the Mexican mountainside.”
Designed by doodler Kevin Laughlin, The logo leads to a search for “what is the mountain of butterflies” and can be shared on social channels or via email.
The Doodle has a limited reach, only posted on Google homepages for the U.S., Mexico, parts of South America and Europe, along with a few other countries, including Kenya, Malaysia, Japan and Iceland.