Yahoo Gains Share And Query Volume In Latest comScore Search Report

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Announced last November, the Firefox default search deal continues to pay dividends for Yahoo. ComScore’s January US (desktop) search market share report is out, showing continued volume and share gains for the company.

By comparison Google saw its second consecutive decline in query volume. After growth in December Bing’s share was flat in January.
Comscore Search 1/15

Comscore Search 1/15Yahoo’s query volumes were up a significant 11 percent vs. negative growth for AOL, Ask and Google. Below are the relative shares of the three major engines graphed for the trailing six months.

Search market share six months

The comScore numbers above don’t include mobile. This is what the current US mobile search market looks like according to StatCounter:

  • Google: 84.2 percent
  • Yahoo: 9.6 percent
  • Bing: 5.5 percent
  • Others: 0.7 percent

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