August 21, 2017

Google’s Great American Eclipse 2017 doodle offers fun facts about today’s big event

In addition to offering tips on how best to view and photograph today's eclipse, the doodle leads to a search for "solar eclipse science."

The post Google’s Great American Eclipse 2017 doodle offers fun facts about today’s big event appeared first on Search Engine Land.

August 21, 2017

How to improve your SEO with user-friendly interlinking

Sure, backlinks are important, but columnist Kristopher Jones makes the case that internal linking is also a critical component of improving your website's search engine optimization and user experience.

The post How to improve your SEO with user-friendly interlinking appeared first on Search Engine Land.

August 21, 2017

Optimized store landing pages: An important part of local search strategy

How can brick-and-mortar stores improve the online experience for both users and search engines? Columnist Tony Edward says the key lies in strong local landing pages.

The post Optimized store landing pages: An important part of local search strategy appeared first on Search Engine Land.

August 21, 2017

Google auto-playing video previews in search results carousel on Android

Google is now showing six-second video previews in the search results delivered on Android devices.

The post Google auto-playing video previews in search results carousel on Android appeared first on Search Engine Land.