July 15, 2013

Google To Take Action Against Fake Search Results Injected Into Browser History

Google made a clear stance late Friday on the Google Webmaster blog that they will not tolerate webmasters pushing deceptive search results to searchers through the use of browser history spamming techniques. The technique uses a method of detecting a click on the browser’s back button. When clicked, a user is not sent back to [...]
July 11, 2013

The Perils Of Parallax Design For SEO

First it was Flash, then AJAX, and now…. parallax design. As SEOs, we often find ourselves butting heads with Web designers over website design and usability. Certain design approaches and techniques, while helpful for usability, may not be ideal for SEO purposes. But that doesn’t mean we have to sacrifice good design for solid SEO [...]
July 11, 2013

Google’s Matt Cutts: Rankings Won’t Drop If Site Goes Down For Short Period Of Time

Google’s head of search spam, Matt Cutts, posted a video explaining the consequences of a site going offline and how that can negatively impact that site’s ranking in the Google’s search results. In short, a site that temporarily goes offline for a short period of time, such as less than 24 hours, should be fine. [...]
July 10, 2013

Google’s Matt Cutts On Why Links Still Rule & How SEOs Go Wrong In Getting Them

Eric Enge has published an interview with Matt Cutts, Google’s head of search spam. The interview is similar to the format he published in 2010 with Cutts, but in this interview, the topic revolved mostly about link building and what is wrong with how SEOs do it today. In short, Matt Cutts would love a [...]