July 24, 2017

SearchCap: Sundar Pichai promotion, content hoarding & Quora’s ad platform

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

The post SearchCap: Sundar Pichai promotion, content hoarding & Quora’s ad platform appeared first on Search Engine Land.

July 24, 2017

Google CEO Sundar Pichai joins Alphabet board

During his tenure, Google's stock has increased from roughly $650 to $995.

The post Google CEO Sundar Pichai joins Alphabet board appeared first on Search Engine Land.

July 24, 2017

Got amazing content but no leads? 5 ways to rethink your paid strategy

Content marketing isn't easy -- especially if you don't have a content distribution strategy! Columnist Todd Saunders outlines how PPC can be used to enhance your organic content efforts.

The post Got amazing content but no leads? 5 ways to rethink your paid strategy appeared first on Search Engine Land.

July 24, 2017

Here’s what performance advertisers are saying about Quora’s new ad platform

Whether they've been on the platform for one month or seven, advertiser feedback is strikingly similar: We like the performance -- when can we scale?

The post Here’s what performance advertisers are saying about Quora’s new ad platform appeared first on Search Engine Land.