November 17, 2017

SEO + UX = Success

These days, SEO best practices include consideration for the user experience (UX). Columnist Sherry Bonelli explains how SEO and UX work together to help both search engines and users.

The post SEO + UX = Success appeared first on Search Engine Land.

November 17, 2017

SearchCap: Google My Business, PBN links & more

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

The post SearchCap: Google My Business, PBN links & more appeared first on Search Engine Land.

November 17, 2017

Private blog networks: A great way to get your site penalized

Columnist Kevin Rowe explains what private blog networks (PBNs) are, how to identify them, and why you should steer clear.

The post Private blog networks: A great way to get your site penalized appeared first on Search Engine Land.

November 17, 2017

Where to go next with your Google My Business listing

So, you've set up your Google My Business listing but still aren't seeing results. What's the next step? Columnist Brian Smith lays out some suggestions to further optimize your listing for better local search visibility.

The post Where to go next with your Google My Business listing appeared first on Search Engine Land.